Brand from Japan: Kiku-Masamune Sake Brewing. A gel-type cleanser containing Junmai Ginjo Sake (fermented rice liquid) and sake lees extract as moisturizing ingredients.The foaming gel removes dirt from sebum and pores.You can use it as a shaving smoother by blending it with your beard as it is.Contains glycyrrhizic acid 2K and Phellodendron bark extract (moisturizing ingredient).Prevents rough skin and prepares the skin after shaving.No fragrance, no coloring, no parabens.How to use:Lightly moisten your face, take an appropriate amount of gel (10-yen coin size).Whisk well with water or lukewarm water.Then wash by massaging.When shaving, lightly moisten your face, spread an appropriate amount on your skin.Apply it to your beard before shaving.